Web Summit side events

Smarter Social: How to use automation and AI to save time and scale impact

Friday 14 November 2025

This event has finished.

Started 17:00 PM

Finished 18:00 PM


Organized by 351 Portuguese Startup Association


Venue: Portugal Tech Week Palace by Make

Address: 98 Rua Gomes Freire
1150-179 Lisboa

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About this event

Learn how to use automation and AI to simplify and supercharge your social media work. In this workshop, we’ll explore three real-world examples — from quick wins using Make’s AI Agents to an advanced setup that analyzes audience engagement for better insights and targeting. You’ll walk away with practical ideas to create, publish, and optimize content faster in today’s fast-moving digital space.

This workshop is free and will be lead by Isabella Sevilla, Social Media Marketing Manager at Make.


This page last updated Friday 7 November 2025 at 19:08.

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