How to Create Demand for Your B2B SaaS in 2025:Strategy, Channels & Content
Thursday 18 September 2025
Starts 19:00 PM
Finishes 21:00 PM
Organized by DMK Tribe
Venue: LACS Cascais
Address: Estrada Malveira da Serra 920
2750-782 Cascais
About this event
Struggling to reach the right buyers—or turn awareness into real pipeline?
Description:
Struggling to reach the right buyers—or turn awareness into real pipeline?
In this talk, I’ll break down what demand generation really means today (and what it doesn’t), and share a clear playbook for building strategies that drive growth in B2B SaaS.
What demand gen actually means (vs. lead gen)—and why it’s essential for modern SaaS growth
The different types of strategies (content marketing, account-based marketing, paid media, events, etc.)
How to choose the right channels and build a smart content plan based on your stage and GTM motion (organic, paid, outbound, partnerships)
How to create and repurpose ungated, value-driven content (with help from AI too)
Common mistakes to avoid—what wastes time and budget
What to actually measure to prove impact (beyond vanity metrics)
Super practical, no fluff. Great for SaaS founders, marketers & early-stage teams.
This page last updated Monday 8 September 2025 at 14:41.
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